Make Design Systems People Want to Use

A 12-episode video course to help managers, directors, and practitioners understand design systems as a software product.

Start the course — $499

It happens to all of us.

You spent days, weeks, or even months putting together a library of common components that other teams could use. After all, this is something you wish you had; it would have made your life a lot easier if you had something like this before you started that project.


No reply. No one used it. Wait, you did get one reply, but they said they needed a few other things that weren’t in your library.

“If you build it, they will come” doesn’t work here. It takes a specific process and mindset to make a design system that actually gets used. I’ve helped many teams make design systems a spoken language, used in production for organizations like ExxonMobil, United Airlines, the General Conference of Seventh-day Adventists, dotdash, The Cosmopolitan of Las Vegas, and many more. I took the lessons and process for making design systems successful and created this course. You’ll learn about the difference between component libraries and true design systems, new workflows for tighter collaboration between designers and engineers, how to measure success, and a lot more.

Register to start learning!

Episode 1

Welcome + About the Instructor

About the course and more about SuperFriendly Founder & CEO Dan Mall.

Episode 2

True Design Systems

How do UI Kits, Component Library, and Design Systems fit together? Which of them are worth investing in and to what level?

Episode 3

Component Libraries vs. Design Systems

One of the biggest pieces of confusion around design systems is how they differ from component libraries. The short answer? Connections.

Episode 4

Avoiding Design System Graveyards

Without fail, every organization I’ve worked with has failed attempts at a design system. Why does this happen? Is it inevitable?

Episode 5

Pilots — The Best Way to Start and Grow a Design System

What’s better than creating a design system to make digital products? Making digital products to create a design system.

Episode 6

Embracing Front-End Development

Where do design cohesion, code consistency, and customer value converge? At the most important part of the digital product design process: front-end development.

Episode 7

Designer + Developer Workflow

Design systems reach their maximum potential when they enable better collaboration between teams. In this episode, we’ll look at what a fluid workflow can look like between designer and developer, especially when a design system is involved.

Episode 8

Staffing a Design System Team

Real talk about what a mature design system team looks like and how much money it takes to sustain it year-to-year.

Episode 9

Standard Design System Success Metrics

How do you know if your design system is working like it’s supposed to? This episode covers some basic metrics every design system should be tuned to.

Episode 10

Custom Success Metrics for Your Design System

Past the basic set of metrics that every design system should meet, find the ones that are specific to your organization. Time to push further!

Episode 11

Evangelism Never Stops

Buy-in isn’t a thing you get once before you create a design system; it’s an ongoing investment.

Episode 12

Wrapping Up

Reviewing the 4 main takeaways from this course.