Clients by Brand Color

Celebrating clients over the years.

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Around 3 minutes to read

As I’m getting ready to close up shop for the year and recharge for 2019, I’m in a reflective mood. Every year, I’m incredibly privileged to work with clients that pay me to do something I enjoy, and this year was no exception.

After SuperFriendly’s first year of business in 2012, I published an annual report that looked at workload, clients, and tasks at a high level. Visualizing data in aggregate like this has always helped me be intentional what I’m currently doing and what I might want to change moving forward.

2019 will mark year seven for SuperFriendly. As a Seventh-day Adventist, I’m a big believer in the value of cycles of seven, which often bring completeness and wholeness. It seems like an appropriate time for some more reflection.

Here’s a rough breakdown of the distribution of work per year. Clients are represented by their main brand color (at the time of working with them) and roughly sequenced by where the work occurred during the year.


SuperFriendly client work for 2018


SuperFriendly client work for 2017


SuperFriendly client work for 2016


SuperFriendly client work for 2015


SuperFriendly client work for 2014


SuperFriendly client work for 2013


SuperFriendly client work for 2012

A few things I noticed when doing this exercise:

What did you learn about your business over the last year? What more can I tell you about mine?

Happy holidays, superfriends, and see you all in 2019!

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